I got ________ by Ben Settle.

This is amazing.

But before I tell you what happened.

I must introduce Ben Settle (@elbenb0) for those who don't know him:

Ben is unarguably the second-best email copywriter of our planet, first (in his own words) is Matt Furey. And, Ben writes copy so good that he gets praised by top-level copywriters - who ROUTINELY make millions of dollars writing copy.

Not only that I bet he also gets praised by other copywriters that you learn, listen and have probably bought courses from...

Now personally speaking,

Most of what I've learned (in my 4-month copywriting career) is from Ben himself:

I've handwritten GOD KNOWS how many of his emails. I still do it daily.

And listen to maybe... almost 50 of his podcasts. (btw his podcasts are free to listen, go check them out on spotify)

My list can go on and on...

But in short, his teachings have been tremendously valuable for me.

===

Anyways,

Now going back to the subject line of todays' email:

I got ________ by Ben Settle.

I got reposted by Ben Settle.

And, here’s why he reposted me:

Last week, Ben posted on X, linking to a youtube video in which he shared his:

“One Sentence Business Plan.”

And after watching that video, I made a (one sentence) comment under Ben's post that caught his attention.

My comment?

"Ben your simplicity always surprises me"

This is totally true.

Not ONLY true for that video. But also true for the way he does and teaches copywriting.

Many of his copywriting methods are so simple that they can make you cry out of joy. He shows simple easy-to-apply methods. But they are HIGHLY effective in selling your products through your email, sales page, or any other form of copy.

Plus... he also avoids and/or hates the latest (and sophisticated) tips and techniques that you'd expect from most copywriting guruz today.

And you know what Ben's way of copywriting reminds me of?

It reminds me of this quote:

"Simplicity is the ultimate sophistication."

This quote stands true both in your life and in your COPY as well.

Never forget this.

Now speaking of simplicity:

Over the past 1 month, I've been writing one new email daily.

And this SIMPLE habit has made my writing furiously fast and miles better than other copywriters. So if you're looking for a hired gun who can write such simple emails that are miles better than other emails in your readers' inbox, then drop me a dm:

@rohitarjel

OR… click the blue link below to directly jump into my spunky X profile:

www.twitter.com/rohitarjel

Rohit Arjel
(who restlessly raved Ben Settle today)