How I ethically use you to kill my procrastination.

Author

Rohit Arjel
April 03, 2024

Yes.

I use you to kill my procrastination.

Many times, when you read my emails - you’re (unintentionally) helping me kill my procrastination.

Let me explain how:

Remember?

A few moons ago, I sent you a link to the greatest sales page. Yes, that 2 billion dollar sales page. I promised to analyze it and share what I found with you. But guess what? I haven’t analyzed it yet. But since I told you, now I have to do it within 3 days.

Another example:

Last month, I sent you an email saying I would finish my sales page today and it will be live tomorrow. Again, you know what? That email pushed me to finish it before the next day.

It is silly.

But it works.

Because it has a psychological effect:

See, once you say you will do something. You have to do it. Otherwise, you become a liar in your eyes. And since you announced it to the world, you also become a liar in front of the world.

Reminds me of UFC fighters who make crazy promises to their fans (and the world). But now that things have been said… it has to be done.

It’s a mind hack.

And this hack keeps you accountable.

Anyways, going back to that sales page:

I have added some crazy bonuses in there, and if you’re looking for a copywriter to write your emails and landing pages, then you can visit: